Privacy Policy
Martha Sweeney and WWN Publishing Group (“we,” “us,” and “our”), we strive to create lasting relationships with our visitors. We value your trust and are committed to protecting your privacy by handling the personal information you provide us with care. To share our services with you and continually improve your experience on our website, currently located at www.marthasweeney.com and our newsletter (collectively, this “Site”), we request or collect certain personal information, as detailed below. We created this privacy policy (this “Privacy Policy”) to explain what information we collect from you when you access this Site and how we use and share that information. If you have any questions about our Privacy Policy, please contact us using the information provided at the bottom of this Privacy Policy. By visiting this Site or submitting your personally identifiable information to us by any means, you are giving your consent to our collection, use, and disclosure of your personal information as described in this Privacy Policy. If you do not agree to the terms of this Privacy Policy, please exit this Site and do not provide personal information to us. EEA residents may have additional rights. Age Requirements for General Use of this Site Individuals under the age of 18 are not eligible to use this Site and may not submit any personal information to us. By using this Site, you hereby represent that you are at least 18 years of age. What Information We Collect Personally Identifiable Information: If you sign up for our newsletter, you will be asked to provide personally identifiable information such as your full name and e-mail address. Aggregate Demographic Information: We use web analytics tools to gather anonymous, aggregated demographic information by tracking IP addresses and other types of Traffic Data (defined below). We use this information in an aggregated form and share it with third parties who need to better understand users’ activity on this Site and to third parties who need access to the information to provide services to us. To learn more about our collection and use of Traffic Data, see the “Traffic Data” section below. How We Use Your Personal Information We process and use personally identifiable information and Traffic Data for the legitimate interest of our business for the following reasons or in the following ways:- for our market research purposes;
- to provide e-newsletters;
- to respond to your questions and comments and provide user support;
- to tailor services to suit your personal interests and the manner in which you use this Site;
- to analyze and enhance our marketing communications and strategies;
- to analyze trends and statistics regarding the user experience when visiting this Site;
- if we need to respond to valid legal process, including, but not limited to, a search warrant, subpoena, or court order, and any other instance when we believe we are required to do so by law;
- if we deem it necessary to disclose personally identifiable information or Traffic Data, in our sole discretion, to comply with any applicable law, regulation, legal process or governmental request, or to protect our rights or interests.
- We also exchange personally identifiable information with other companies and organizations for credit fraud protection and risk reduction; or
- for any other purpose or use, provided we have your prior written consent.
- Browsing or session cookies: these cookies are strictly necessary for the operation of this Site, and/or to allow the user to use this Site’s content and Services.
- Analytics cookies: these cookies provide information that is used to understand how a website is used, and to track traffic to and from a website.
- Functional cookies: these cookies are used to activate specific functions and to configure webpages according to the user’s preference such as font size or language.
- Profiling cookies: these cookies are used to observe a user’s interest based on activities on a website, and to send advertisements that take these preferences into account
Retention Period: Retained as necessary to fulfill such purposes. We retain the data as necessary to protect our interests related to potential liability. Marketing and Profiling
Retention Period: Retained from the moment the user gives consent until consent is withdrawn. Where it is not withdrawn, consent will be renewed at fixed intervals. If consent is withdrawn or not renewed, Personal Data will no longer be used for these purposes. We retain the data as necessary to protect our interests related to potential liability. Marketing to Our Followers
Retention Period: Retained from the time when we receive it in the context of purchases or requests made via this Site until the user objects to this processing. If a user objects to the processing, the Personal Data will no longer be used for these purposes. We retain the data as necessary to protect our interests related to potential liability. Compliance
Retention Period: Retained for the period required by the specific legal obligation or by the applicable law. Analytics
Retention Period: Retained as long as necessary to fulfill the purposes for which it was collected, unless the user objects to the processing and there are no other legal grounds justifying the retention of the information. Misuse, Fraud
Retention Period: Retained as long as necessary to fulfill the purposes for which it was collected, unless the user objects to the processing and there are no other legal grounds justifying the retention of the information. EAA Legal Grounds for Processing For EAA users, the grounds on which we rely to process Personal Data according to the purposes identified include the following. We also include whether the provision of the data is mandatory. Service
Legal Ground: The information necessary to provide the Services, fulfill the request that you make, take steps before entering into a contract with you, or perform a contract entered into with you. Mandatory/Not: No. If you do not provide the information needed, we will not be able to provide certain Services to you over this Site. Marketing
Legal Ground: We collect marketing information so that we can understand our market and have opportunities to communicate with potential or current customers so long as the use of the data is not overridden by the interest of the individual. Some forms of marketing to certain users require opt-in consent, and we will request such consent as applicable. Mandatory/Not: No. Users have the right to object to the use of their personal data for marketing purposes. There is no consequence for not providing the information. A user who has previously consented to the use of personal data for marketing can withdraw this consent at any time. Marketing to Existing Followers
Legal Ground: Marketing to existing followers is based on our legitimate interest in expanding our relationship with individuals who have previously purchased or shown interest in our products that are identical or similar to those the individual has previously purchased or requested through this Site. Mandatory/Not: No. Users can opt-out of these communications at any time. Profiling
Legal Ground: For some visitors, processing is based on the user’s consent, collected by means of the cookie pop-up banner and/or a specific tick box. Mandatory/Not: No. Users can elect to not consent to the collection of information about them through cookies. There is no consequence for such refusal other than not being able to benefit from greater personalization when using this Site. Analytics
Legal Ground: We have a legitimate interest in understanding how users use this Site so that we can improve accordingly, both to enhance the user’s user experience and to troubleshoot technical issues. Mandatory/Not: No Misuse, Fraud
Legal Ground: We have a legitimate interest in preventing and detecting fraudulent activities or misuse of this Site for potentially criminal purposes. Mandatory/Not: No Rights of Individuals Located in the European Economic Area The EU General Data Protection Regulation (GDPR) grants individuals who are in the European Union and European Economic Area (EU/EEA) the following rights, with some limitations. Users who are in the EEA may contact us, at the address provided in the “How to Contact us” section below, to exercise any of those rights and we will respond with the requested action or information, or will let you know why that right does not apply to you. Right Not to Provide Consent or to Withdraw Consent: We may seek to rely on your consent in order to process certain personal data. Where we do so, you have the right not to provide your consent, and the right to withdraw your consent at any time. If you withdraw your consent, this will not affect the lawfulness of the processing conducted based on consent before its withdrawal. Right of Access: You have the right to obtain confirmation as to whether or not we collect or process personal data concerning you and, if this is the case, you have the right to request a copy of such personal data in digital format. Right of Rectification: You have the right to require that we correct any inaccurate personal data concerning you, and that we complete incomplete personal data. Right of Erasure: In certain circumstances, you have the right to request that we erase personal data concerning you; for example, if it is no longer necessary for the purposes for which it was originally collected. Right to Restrict Processing: In certain circumstances, you have the right to request that we restrict the processing of the personal data that we have collected about you; for example, where you believe that the personal data that hold about you is not accurate or lawfully held. Right to Data Portability: In certain circumstances, you have the right to receive the personal data concerning you that you have provided us in a structured, commonly used, machine readable format, and the right to obtain that we transmit the data to another entity where technically feasible. Right to Object to the Processing: In certain circumstances, you have the right to request that we stop processing your personal data. Right to Object to the Processing for Direct Marketing Purposes: You have the right to request that we stop sending you marketing communications. Right Not to be Subject to Decisions Based Solely on Automated Processing that Produce Legal Effects: In certain circumstances, you have the right no to be subject to a decision based solely on automated processing – including profiling – that produces legal effects or similarly affects you. Right to Complain to a Supervisory Authority: You have the right to lodge complaint with a supervisory authority if you believe that our processing of personal data relating to you infringes the GDPR. Your California Privacy Rights If you are a California resident, you may request that we provide to you: (i) a list of the categories of personal information about you that we have disclosed to third-parties for those third parties’ direct marketing purposes during the calendar year preceding your request; (ii) the names and addresses of such third-parties; and (iii) if the nature of the third-parties’ businesses cannot reasonably be determined from their names, examples of the products or services marketed, if known to us, sufficient to give you a reasonable indication of the nature of the third parties’ businesses. To submit your request, please e-mail us at . Special Provisions for Individuals Located Outside the United States Personal Data is collected and processed in several different countries. This Site is accessible by individuals located across the globe. Subject to applicable law, the personal data that we obtain from or about Individuals may be processed or transferred to data centers located throughout the world. The standards and laws that apply to the protection of personal data in these countries may be different from that which is afforded in the country where an individual is located. Individuals who are in the EEA and who request access to our Services and this Site are required to explicitly consent to the proposed transfer or processing of their personal data outside the EEA. Changes to This Privacy Policy We reserve the right to change this Privacy Policy from time to time, consistent with applicable law. We will post a notification on this Site in the event of any material changes to this Privacy Policy. Such changes, whether in the form of modifications, additions, or deletions, shall be effective when specified in the relevant notification or, if the change is immaterial, immediately upon appearing on this Site. Any use by you of this Site after such changes shall conclusively be deemed to be your acceptance of such revisions. We encourage you to review this Privacy Policy periodically to be informed of any such revisions.
last updated: January 1, 2022